Researches from the Universitat Politècnica de València, together with the Universidad Carlos III de Madrid, Planet Media, Agile Contents, Alcatel-Lucent and Aido participate in the INNPACTO project COMINN: Interactive shopping center with natural interaction, which main objective is to develop a new paradigm of contextual and interactive commercial information for the retail sector. This new technology will be based on new adaptive audiovisual distribution techniques, content intelligent recommendation, display and natural interaction with the product, wireless technologies and multiscreen synchronization.
The project belongs to the INNPACTO 2012 program, within the Spanish Plan Nacional de Investigación Científica, Desarrollo en Innovación Tecnológica 2008-2011 (IPT-2012-0883-430000) and co-funded with FEDER founds. The aim of the INNPACTO program is to promote the cooperation project creation among different research institutions and companies, in order to carry out jointly I+D+i project that help to promote the innovative activity and private inversion, as well as providing employment and improving the technological balance of the country.
